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CAREERS IN

Vocational Areas

Brand Manager


Brand Manager

NCS Code: 3339.0200

A Brand Manager develops and executes a brand strategy to build brand equity and drive consumer loyalty. They oversee product positioning, manage marketing campaigns across digital and traditional channels, conduct market research, collaborate with creative and sales teams, and measure brand performance metrics. Brand Managers work across FMCG, retail, e-commerce, technology, healthcare, and services sectors.

SKILLS REQUIRED:
  • Analytical Thinking

  • Problem Solving

  • Teamwork

  • Communication 

  • Scientific Documentation

SUCCESS STORY

Saurabh Jain

Saurabh Jain is a prominent marketing leader currently serving as the Regional Marketing Director (South Asia) at Reckitt. Starting his career with a foundational stint in sales, he successfully pivoted into brand management. Jain has been instrumental in leading purpose-driven campaigns for global brands like Dettol and Lizol. His data-driven strategies and consumer-centric approach have significantly solidified Reckitt’s market leadership, particularly by challenging traditional gender norms in household advertising.


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